Built for one trade. Fence contractors.
About FenceScale, the marketing agency for fence contractors in the United States.
FenceScale is run by two founders who learned marketing by doing it for contractors, and then picked the one trade where they got the best results.
Who we are
We’re Robert Reign and Denis Savin. We’ve run a marketing business together for more than two years.
- 2024
Roving Revenue
We started Roving Revenue, an agency for home-service contractors, and got results for a lot of companies there.
- Then
One trade stood out
We looked at where those results were strongest. It was fence contractors.
- Now
FenceScale
So we built FenceScale around that one trade. Fence companies are now the only ones we work with.
No marketing degree. A lot of results.
Neither of us went to school for marketing. We taught ourselves. Every account taught us what works and what doesn’t, and we kept the numbers.
September 2026We met the owner of a billion-dollar strategic marketing company, and he invited us to train his team on ads and SEO. The room was full of people with marketing degrees and 10–15 years in the industry. After two years of doing the work ourselves, we were showing them what actually works today, and much of what they had been taught doesn’t. That kind of knowledge is expensive, and it only comes from running real accounts.
Google it
Want to see what we can do with search? Type these into Google and see who comes up. Every one answers with Robert. That’s the same kind of work we do for fence companies on Google and in AI search.
Every title we hold, checked weekly → · How AI search works →
The team behind every client
Four teams work on every account, all of them ours.
What to ask before you hire anyone.
How do I choose a marketing agency for my fence company?
Look for one that works with contractors every day, reports in booked estimates and closed jobs, works month to month and keeps your accounts in your name. Ask what they need from you and how fast leads get a call.
Is it better to hire a marketing agency that only works with fence companies?
Usually yes. An agency that works with one trade already knows what ads, offers and follow-up work for it, so it doesn’t spend your first months testing on your budget.
Why do fence contractors get burned by marketing agencies?
The common pattern: months of “testing”, raw leads that never answer, reports full of impressions, and accounts the agency keeps when you leave. Each one is avoidable if you ask about it before you sign.
What questions should I ask a marketing agency before I hire them?
Who owns the ad accounts and the website, how leads are qualified, how fast every lead gets a call, how results are reported, how long the contract is and what they need from you to start.
Does a marketing agency need a marketing degree to get results?
No. What matters is hands-on experience with real contractor accounts and the numbers to show what works. Many of the best results come from people who learned by running campaigns.
Should I own my own ad accounts and website?
Yes, always. The ad accounts, website, domain, Google profile and customer list should be in your name, so nothing is lost if you ever change agencies.
What reports should a marketing agency send a fence company?
Booked estimates, closed jobs and revenue by source. Clicks and impressions don’t pay your crews.
How long should I give a marketing agency before judging results?
Look for early signs within weeks, like booked estimates from ads, but give the whole system around 3 months before judging it and expect full momentum around month 6.
Should a marketing agency guarantee results for my fence company?
A serious agency can guarantee its own work. Results also depend on your side: answering the calendar, filming the videos, keeping your profile active. Ask exactly what is guaranteed and what they need from you.
How do I know if a contractor marketing agency is legit?
Search the people behind it, ask for real screenshots of accounts they run, check who owns the accounts and whether they work month to month. A legit agency shows you everything before you sign.
Ready to fill the calendar?
Apply for a strategy call. We build your demo website and study your market before we talk.